New Jersey WordPress Web Design Experts

We Love WordPress For Web Design

Amazing design potential, ease of use, unlimited functionality, and perfect SEO compatibility makes WordPress the perfect choice for business websites.

Okay, It’s Popular, But Isn’t It Just for Small Business Websites?

Don’t Worry – You’re In Good Company

One of the common misconceptions about WordPress is that since it is open-source, it may not be good enough for important sites, big brands, or corporations. Many Fortune 500 companies use it -including Fortune.com. To further disprove this myth, here’s a sample of some notable big-name brands that use Word Press for some or all of their websites. Not all of these companies use Word Press for their main corporate site, some only use it for their news and niche sites, but they all have recognized the system’s power and versatility and have put it to good use.

Corporations Using WordPress Websites

The logos shown do not represent official endorsements or recommendations. They are displayed as factual statements that they own WordPress websites. All trademarks are properties of their respective companies and are fully acknowledged.

Why Does WordPress Dominate the Internet for Business Websites?

Here are 9 powerful reasons why WordPress is the number one choice to build your new website.

1. WordPress is Easy to Use for Non-Programmers

When we demo the back end of WordPress for new clients, more often than not, they are blown away by how easy the system is to use.

Our average client training session is about 2 hours. This is training for a non-coder, your average office worker, to learn how to add new pages, content, images, and products. The built-in style and template system ensures new content matches the site and keeps it looking its best.

2. Third Party Website and App Connectivity

Because WordPress dominates the market, just about every online software platform can be connected to it for enhanced systems communication and functionality.  

CRM: Zoho, Hubspot, Salesforce, Infusionsoft, Zendesk, ActiveCampaign

Analytics: Google, Zoho, Heap, Matomo, Parse.ly, Crazy Egg, Stat Counter, Facebook Pixel

Advertising Networks: Google Adsense, Media.net BuySellAds, Amazon Associates

Social Media: Twitter, Facebook, Instagram

Chat Software: ZenDesk, Zoho, LiveAgent, LiveChat, Jivochat, LivePerson, Drift, Hubspot

3. WordPress Can Be Anything You Need

One of the reasons why WordPress powers 39% of the entire Internet is how flexible it is. Using the core coding, you can create a site of any size, from a local service company to an international, corporate website, and with any function from a simple blog to an eCommerce site with thousands of products. Some examples of the types of sites we’ve built using WordPress:

 

B2B Catalog Sites
Customer Service Portals
Board of Director Portals
Employee Service Hubs/Intranet
Sales Portals
HR Portals
Corporate Websites
Utility Company Websites
Online Learning Sites
Small Business Sites
Product Based Ecommerce
Subscription-Based Ecommerce
Download Based Ecommerce
Non-Profit Websites
Video & Entertainment Websites
Online Magazines
Educational Websites

4. You Own Your Website

A critical fact about many popular content management systems is that you don’t own the site. Wix, Weebly, and Squarespace essentially lease you your website. As long as you keep paying them, you have a site.
The site must remain on their servers, regardless of the performance. The servers could start having issues, the companies could go out of business or decide to triple their prices, and you’d be stuck.
With WordPress, hundreds of hosting companies can provide web server services and thousands of developers who can help manage the site. You’re never locked into one provider.

5. WordPress Website Security

WordPress (and Mach4) takes security seriously. It has a dedicated security team that is constantly releasing updates to stay ahead of hackers. In addition, some of the most powerful website security software packages have been developed specifically for WordPress. With the built-in security features and the 3rd party security plugins, you can customize your site’s security to your unique situation.

6. Amazing Award-Winning Web Design

Not only can it be used for any function, but it can also be made to look like anything you can dream up. Since we aren’t locked into pre-set templates, there isn’t a single design or style we can’t create. That amazing website design flexibility allows our design team to create unique visuals that sell your brand story and set a great first impression. This is critical because, 47% of the time, visitors will judge your credibility based on the look of your website alone. (see our First Impressions Design Notes)

7. Perfect Website Mobile Optimization

Many people don’t realize that 100% of Google’s search rankings are based on the mobile version of your website. So even if your business doesn’t get much mobile traffic (which is unlikely), it is critical that your site looks and works great on a phone or tablet. WordPress makes it easy for users (and search engines) to access your site on all devices, which leads to a great user experience no matter the screen size.

8. Amazing Interactive Web-Based Functionality

Using ‘plugins’ (what WordPress calls apps or add-ons), you can add amazing levels of interactivity and functionality. There are currently over 58,000 plugins available offering every function imaginable such as animated slide shows, enhanced security, eCommerce, searchable knowledge bases, online learning, calendars, etc. The list goes on and on.

9. WordPress is an SEO (Search Engine Optimization) Powerhouse

A big part of a successful SEO or Search Engine Marketing campaign is the technical elements of a website. The core coding is the backbone of any SEO effort. WordPress is built with that in mind. Some of the specific features include:
Fast Load Times, Enhanced Mobile Views, Precise HTML Markup, SEO Friendly Page Names, and Image Optimization. It is such a good platform for SEO that the former head of Google’s webspam team, Matt Cutts, said that “sites built with WordPress are capable of ranking higher in search results because the CMS takes care of 80-90% of Google’s crawling issues.” That’s about as great of an endorsement as you could hope for.
Recently, Google even hired a dedicated WordPress team and is actively working with the WordPress organization on the future of the Internet.

Here’s a few other “WordPress for SEO” endorsements:

Neil Patel –
Neil Uses WordPress for his own SEO Consulting Business. He is a New York Times bestselling author. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies.

The Blueprint (A Motley Fool Service)
“WordPress is one of the top dogs in the website-hosting world, and its SEO-friendly CMS platform shines in this area. WordPress is uniquely designed for the task of SEO”

Forbes.com
Another advantage to using WordPress as the site’s CMS is that it’s built with search engine optimization (SEO) in mind.”

SearchNurture.com
“WordPress is unmatched when it comes to SEO. Not surprisingly, we choose WordPress as our top pick. Its user-friendly interface, extreme versatility, unmatched library of themes and plugins, and extensive development support make it the CMS of choice.”

SearchEngineJournal.com
WordPress Is the Best CMS for SEO

WordPress Research Sources

searchengineland.com
forbes.com
wpbeginner.com
searchenginejournal.com
forwardweb.net
searchnurture.com
neilpatel.com
kinsta.com
google.com
wikipedia.org
fool.com
w3techs.com
neliosoftware.com
techjury.net
forwardweb.net
ma.tt

Plus over twenty years of web development experience, building hundreds of websites.

Learn More About Our Custom Designed WordPress Websites

What Exactly Is A “Customized” WordPress Website?

You may have noticed we use the term “Customized” when we talk about WordPress Business Websites. WordPress by design is a free, open-source software that anyone can download and use with minimal technological ability. The problem is with what you get “Out of the Box”. Because we are web developers, website designers, and programmers, we have the ability to take “Off the Shelf” WordPress software and turn it into something truly amazing. The best part is all the functionality and features of WordPress remain. To the right is one example of what Mach4’s web designers can do with WordPress.

A creative architectural design firm website for Ignarri Lummis architects in Moorestown, NJ. Showing a modern office space.

Some Additional Facts About WordPress

WordPress is a PHP powered, open source software. It was originally designed to be used as a web blogging platform but after people started realizing how powerful and easy to use the web software was, it evolved into a web tool used to maintain entire websites.

WordPress is considered one of the most easy to use of all Content Management Systems (CMS) making it easy for non-computer people to maintain their own web sites.

WordPress By The Numbers

Approximately 27% of the top 1 million web sites in the world are using WordPress.

43% of all websites on the Internet are WordPress Sites

Over 455 Million Web Sites Are Using it. (https://wordpress.com/activity/)

Over 409 million people view more than 21.2 billion web pages each month.

65% of all CMS sites use it. The next closest is Shopify with only 6% of the Market.

WordPress.com users produce about 70 million new web posts and 77 million new comments on their websites each month.

Fortune 500 Companies, Major Non-Profits, Universities and Awesomely Cool Sites use WordPress.

WordPress Website Design By The Numbers

Total WordPress Websites

%

Of The Top 10,000 Websites

%

Of The Entire Internet

%

Of All Ecommerce Websites

%

Of The Top 100 Fastest Growing Companies

%

Of The Top 1,000 Websites

It All Starts With A Conversation

We’ll set up a call with one of our WordPress design experts based
right in the Greater New Jersey – Philly Metro Region.

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